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Oracle OpenWorld 2018 news, trends and analysis

A roundup of news and trend stories from the 2018 edition of Oracle's annual OpenWorld conference, where the vendor again tried to make the case for using its cloud platform and applications instead of rival ones.

Introduction

As Oracle tries to become a bigger factor in the cloud, the company has rebuilt its cloud computing strategy on a core set of technology pillars -- a move it highlighted at Oracle OpenWorld 2018.

The technologies that underpin Oracle's cloud push include Oracle Autonomous Database, which is designed to automate database administration tasks; a cloud infrastructure that promises strong security protections; and business applications with embedded AI and machine learning capabilities. Autonomous Database and Oracle Cloud Infrastructure are the key elements in the company's Gen 2 Cloud platform, while the applications offer a full SaaS suite for ERP, CRM and supply chain processes.

Whether Oracle can convince large numbers of users to buy into its cloud isn't clear. The company lags behind AWS, Microsoft and Google in the cloud platform market, partly a result of it initially being slow off the mark in embracing the cloud. Oracle is still scrambling to make up for lost time. As part of its effort to do so, it's trying to position Gen 2 Cloud as a "second-generation cloud" that's better suited for data-intensive enterprise uses than rival platforms are -- a contention that Larry Ellison, the vendor's executive chairman and CTO, emphasized during his opening day keynote at Oracle OpenWorld 2018.

The conference took place Oct. 22 to 25 in San Francisco. This guide compiles our coverage from OpenWorld 2018, plus news and analysis of related Oracle technology developments prior to the conference. You'll also find advice on managing migrations of Oracle systems to the cloud.

1Databases and data management-

Oracle expands its Autonomous Database push in the cloud

Increasingly, Oracle's database strategy revolves around its cloud-based Autonomous Database technology, which the vendor touts as self-driving. Oracle Autonomous Database is at the heart of a growing set of cloud services for different types of database applications, including transaction processing and data warehousing uses. The stories in this section, drawn from Oracle OpenWorld 2018 and before the conference, cover new developments on Autonomous Database and other Oracle data management technologies.

News

Autonomous Database at heart of Oracle's updated Gen 2 Cloud

Oracle is looking to get more competitive with cloud rivals AWS, Microsoft and Google via a bolstered Gen 2 Cloud platform that features Autonomous Database and its cloud security services. Continue Reading

News

Users see path to lighter admin load via Autonomous Database

Early adopters of Oracle's Autonomous Database said they hope its built-in automation will reduce the amount of tuning and patching work that their database administrators (DBAs) need to do. Continue Reading

News

Ellison touts security tools for cloud databases, infrastructure

In an OpenWorld 2018 keynote, Oracle CTO Larry Ellison highlighted what he called the "search and destroy" security features built into Autonomous Database and Oracle's cloud infrastructure. Continue Reading

News

Oracle adds transactional version of Autonomous Database

The vendor launched a version of Oracle Autonomous Database for use in transaction processing applications, expanding on the initial data warehouse implementation of the cloud service. Continue Reading

Tip

How Autonomous Database changes the duties of Oracle DBAs

Oracle says the Autonomous Database technology will automate basic database administration tasks, which could require DBAs to be prepared to focus on higher-level data management work. Continue Reading

Tip

Oracle's Autonomous Cloud offerings extend beyond databases

Autonomous Database was Oracle's first AI-infused cloud service, but the company now offers a variety of cloud-based technologies with automated administrative and operational capabilities. Continue Reading

2AI and applications-

New functionality for Oracle's business applications

Oracle's cloud strategy depends not only on its flagship database software, but also on its lines of business applications. As a result, the company's heightened focus on AI and automation includes new capabilities for its ERP, HR, finance and CRM software. The stories in this section detail and analyze steps by Oracle to incorporate automated features into those applications, including the addition of new technologies at Oracle OpenWorld 2018.

News

Oracle aims new AI and blockchain apps at core ERP processes

New Oracle AI tools and chatbots apply intelligent process automation and machine learning to finance, supply chain and HR workflows. Four blockchain applications also target supply chain uses. Continue Reading

Podcast

OpenWorld agenda includes Oracle's case for intelligent ERP

In this podcast, TechTarget editors covering OpenWorld 2018 discuss Oracle's delivery of AI technologies designed to make its ERP software and other enterprise applications more intelligent. Continue Reading

News

Oracle pitches CX Unity software to consolidate customer data

Oracle is developing a tool called CX Unity to pull together data from all of its Customer Experience (CX) Cloud applications, plus new software for managing sales of subscription-based products. Continue Reading

News

Hurd: Business applications move toward full suites, AI tools

At OpenWorld 2018, Oracle Co-CEO Mark Hurd said he sees the applications market gravitating toward combined suites of front- and back-office software with embedded AI functionality. Continue Reading

Feature

Oracle AI Apps put advanced analytics into business applications

Oracle is adding AI and machine learning to its applications via the Oracle Adaptive Intelligent Apps technology. But it's trying to do so in a pragmatic way, Oracle exec Melissa Boxer said. Continue Reading

News

CX Cloud gets AI help to boost customer experience management

Oracle incorporated a set of AI and analytics tools into its CX Cloud service, giving users new advanced data analysis functionality to aid marketing, sales and customer service efforts. Continue Reading

3Migrating to the cloud-

Oracle cloud deployment trends, examples and advice

Cloud technologies have become Oracle's primary calling card with users, so it isn't surprising that cloud migration was front and center on the Oracle OpenWorld 2018 agenda. For many organizations, moving on-premises Oracle databases and applications that power critical business operations to the cloud is a big step -- one that IT teams need to properly plan and execute. The items in this section offer tips on how to manage Oracle cloud migrations from experienced users and Oracle consultants.

News

FedEx looks to go from hybrid cloud to full SaaS ERP setup

An IT manager from FedEx detailed its ongoing effort to consolidate PeopleSoft and SAP systems on Oracle's cloud applications, starting with a cloud and on-premises mix and ending up all-cloud. Continue Reading

Feature

Privacy engine for mobile apps taps into the Oracle cloud

Virtual Artifacts is using Oracle Autonomous Database and Oracle's Mobile Cloud and Intelligent Bots platforms to support a privacy engine that lets multiple mobile apps share data securely. Continue Reading

News

Shift of database workloads to the cloud calls for selectivity

Organizations should choose the applications that are best suited to the cloud when they start to move their Oracle database systems there, according to database and data management experts. Continue Reading

Tip

7 best practices for migrating Oracle systems to the cloud

Moving systems to the cloud is a big initiative for Oracle users -- one that requires a solid plan to help smooth the transition. Follow these steps to keep your migration project on track. Continue Reading

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