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Customizing reports in Oracle CRM On Demand |
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| 11 Feb 2009 | Shayna Garlick, Assistant Editor |
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 Oracle CRM On Demand, Oracle's subscription-based CRM service, comes with many features that help improve customer service. In this podcast, Michael Lairson, author of Oracle CRM On Demand Reporting, discusses CRM On Demand's reporting feature and how it's used to create and distribute business intelligence reports.
In this podcast, you'll learn:
- How to get the best performance from your reports
- Common reporting problems and solutions
- The difference between real-time and historical reporting
- How to get the most out of the reporting tools
- How report developers can collaborate with end users and other departments of the company
- Michael's top 3 useful features of Oracle CRM On Demand
Michael Lairson is a Principal CRM Consultant and the Analytics Lead at Intelenex. Intelenex is an Elite 8 Partner of Oracle supporting Oracle CRM On Demand implementations and integrations. Michael is widely known as the premier expert in reporting within CRM On Demand and often speaks, posts, and blogs on the topic of reporting.
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